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Indonesian Retailer Eigerindo Selects Aptos Technology to Support Customer-Centric Assortments

Atlanta, April 29, 2021 — Aptos, a recognized market leader in retail technology solutions, today announced that PT Eigerindo Multi Produk Industri, one of the largest retail companies in Indonesia, has selected Aptos’ PLM and Assortment Planning solutions to accelerate product development and deliver customer-centric assortments across its brand and 250 shops in the archipelago.

Founded in 1979 by Indonesian businessman Ronny Lukito, Eigerindo is a retail company that designs, develops and distributes clothing, accessories, bags, shoes and other equipment. Through the EIGER Adventure brand, EIGER offers outdoor gear with a focus on adventure in a tropical climate. Based in Bandung, the retailer is known for its commitment to providing the highest quality products that are designed to push the boundaries in exploration.  

As Eigerindo’s business has grown, both enhancing its online presence and increasing its store count fivefold in less than a decade, the retailer required more modern and scalable technology solutions to support its product development and assortment planning processes. 

“We were looking for an advanced technology solution that could help us address two important business needs, namely: How can we accelerate the  product development process, and, how can we continue to offer localized assortments, while we keep expanding geographically?” said Christian H. Sarsono, Deputy CEO at Eigerindo MPI. “By ‘localized’, we mean the right product, in the right quantity, at the right location.”

“During our selection process, Aptos proved to be the best match to our requirements,” said Agnes Lukito, Product General Manager at Eigerindo MPI. “The Aptos solution provides the PLM capabilities that we need to accelerate and optimize product development, as well as integrated planning capabilities that will allow us to infuse customer and market insights into the product design and development processes. With Aptos technology, we can build assortments that are centered on our customers’ needs.” 

With Aptos Assortment Planning, Eigerindo can align its product offerings with the needs of its customers, markets, channels and locations, delivering optimal business results and an elevated experience for its customers. And, with Aptos PLM, Eigerindo can streamline critical processes for everyone involved in the creation and management of its collections, resulting in maximum collaboration and reducing the time it takes to bring products to market.  

“Aptos is excited to support the technology innovation needs of Eigerindo, a dynamic and growing retail company that is true to its roots and customer-focused commitments,” said Aptos President and COO Steve Towe. “With our PLM and assortment planning solutions, Eigerindo can adopt a more structured, digital and seamless way of planning its collections and developing its products, which can create a strong foundation for future success and customer satisfaction.”

About Aptos
In an era of virtually limitless choice, sustained competitive advantage only comes to retailers who truly understand their customers, what they want and why they buy. We are committed to a deep understanding of each of our clients and to fulfilling their needs with the retail industry’s most comprehensive omnichannel solutions. More than 1,000 retail brands rely on our solutions to deliver every shopper a personalized, empowered and seamless experience — no matter when, where or how they shop. Learn more: www.aptos.com.

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Aptos and the Aptos logo are trademarks of Aptos. All other trademarks referenced are the property of their respective owners.

Contact:
Kristen Miller
Aptos, LLC
+1 678 695 6566
kmiller@aptos.com

The post Indonesian Retailer Eigerindo Selects Aptos Technology to Support Customer-Centric Assortments appeared first on Multichannel Merchant.

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